Yango Launches Ride-Hailing Service in Ghana

By Kingsley Asare

Yango, a new taxi hiring application has been launched onto the Ghanaian market to help facilitate the movement of people.

With the download of the Yango application, individuals who need transport services could order for a taxi at the comfort of their location.

Ghana becomes the second African country to have the Yango ride hiring services after Ivory Coast, where it was launched in October last year.

Yango, which has more than 1 billion rides, operates in 15 countries in Europe, Middle East, and Arica.

Speaking at the launch in Accra, the Head of Global Expansion of Yango, Musheg Sahakian said Yango was part of Yandex, one of the largest technology companies in Europe with Headquarters in Russia focusing on complex mapping and other Information Communication Technology services.

He said the entrance of Yango onto the Ghanaian market was to provide quality and cheap transport services to commuters within Accra.

Mr Sahakian said the Yango's taxi hiring services was the cheapest to find on the market due to the company's expertise in the development of applications.

"We ... use a stack of ML-based technologies to optimise other process like support service operations. All this helps us to reduce the net cost of the ride better than others do. This allows us to ensure very affordable prices for rides while lowering commission paid by our drivers," he said.

He said rides ordered through the Yango application in Accra start from GH?2, which is lower than what all the other competitors were offering.

The General Manager of Yango West Africa, Kodotien Soro, said since the launch of the Yango application in Ghana, about 3000 drivers had registered to partner Yango.

He said Yango and its partners ensured that drivers had valid license, comprehensive insurance for the vehicles, and a road worthiness sticker on the car, adding that each driver "is trained before being permitted to receive and service orders."

Mr Soro explained that with Yango, customers could do multiple orders for themselves and their colleagues.

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