Tech: Apple will reportedly announce the next iPhone on September 12 (AAPL)

Apple is planning to hold its annual launch event for the new iPhone on September 12, Dow Jones reported on Monday.

Apple is planning to hold its annual launch event for the new iPhone on September 12, the Wall Street Journal reported on Monday.

Official invites have not been sent out yet.

Apple is expected to launch three new iPhone models at its September event. One of the new models is rumored to have a next-generation "OLED" screen that covers nearly the entire front of the phone. There's a lot of speculation about what this model may cost, with the New York Times pegging the price at around $999 last week.

Apple will likely launch two other iPhone models at the event that are more similar to the current iPhone 7 and iPhone 7 Plus devices.

Apple is planning to hold its annual launch event for the new iPhone on September 12, Dow Jones reported on Monday. Read Full Story