
‘Customer Service on the Street’, a national campaign on how positive attitudes impact customer experience has been initiated by Customer Service Africa, a company with a mission to provide reliable and friendly customer service experience with helpful solutions.
Focused on highlighting the importance of customer service as a business growth tool, the campaign, whose theme is the Akan slogan, “Eye Wo Suban” – ‘It is Your Attitude’ – seeks to re-enforce that business success is determined by positive attitudes.
Though the heartbeat of business success, many in Ghana’s informal sector lack the awareness and training needed to deliver good customer service, let alone an exceptional service.
Designed to educate and empower individuals in the informal sector, including market vendors, transport operators, and small retailers, it is a movement to effect behavioral change by making customer service a personal and community priority and shift mindsets to recognize service excellence as a competitive advantage.
The initiative is further strengthened by a sub-campaign, “Power-Smile Ghana – Creating Rapport, Transforming Businesses.” While Customer Service on the Street raises awareness about attitude in service, Power-Smile Ghana provides practical strategies to build rapport and improve customer relationships.
Power-smile Ambassador, Priscilla Mawuena Wellington, CEO, Customer Service Africa, powering the movement emphasizes that “attitude is everything in service delivery, and reinforces the principle of the customer being King and Queen.”
With practical programs that work to enhance business success, helping small businesses improve customer retention and revenue through better service, Power-Smile aims to equip businesses with actionable customer engagement techniques.
Ultimately focused on creating a National Movement to drive a sustained conversation on service excellence, the campaign is aimed at building rapport and transforming businesses.
The call is on all to join this “movement of change” which seeks to create a customer service revolution that will boost business success and enhances Ghana’s service culture with lasting impact on experiences.
The post MICE CAFE: Customer service on the street: “Eye wo suban” appeared first on The Business & Financial Times.
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