GNBCC holds horticulture business challenge

The Ghana Netherlands Business and Culture Council (GNBCC) has announced a successful conclusion of the Horticulture Business Challenge (HBC) maiden edition.

The HBC, a 10-day programme, aims at equipping tertiary students and young professionals with relevant skills and opportunities needed to thrive in their careers within the horticulture sector. A notable feature of the HBC is its emphasis on teamwork, whereby participants collaborate to identify feasible solutions for real-life business challenges. This fosters critical thinking, innovation and the practical application of theoretical knowledge.

Organized from November 3-12 in Accra, the programme commenced with training sessions and team exercises covering email etiquette, pitching skills, networking in professional settings and building a strong online professional brand. Through Belbin’s test, participants gained insights into their strengths and weaknesses within a team – enhancing their ability to complement each other effectively.

The following day included a visit to Holland Greentech for practical training sessions; introducing participants to hydroponics, sustainable cultivation techniques and best farming practices by Defarmercist. The day concluded with a visit to a greenhouse farm owned by Farmer Nii.

In subsequent days, teams visited participating companies – Eden Tree Limited and Farm Estates Limited – to grasp the context of their business challenges and work on their solutions. The programme also featured sessions with established entrepreneurs, providing participants with opportunities to network and draw inspiration from their journey and success stories. Additionally, an online session with experts from PUM introduced participants to the Dutch horticulture landscape.

Throughout the programme, dedicated coaches were available to help participants navigate team dynamics and provide guidance on crafting effective solutions and professional development.

On Friday, November 10, the teams presented their solutions for the business cases of Eden Tree Limited and Farm Estates Limited. The presentations were evaluated by a jury comprising Ileen Wilke (IDFC), Cecilia Gyimah (MDF) and Jemima Rockson (GNBCC), who scored based on feasibility, innovation and impact, stakeholders and presentation skills. Congratulations to Team Green Harvest Innovators (Rebecca Siameh, Benjamin Bannor and Ewurama Appiah) for emerging as winners of the first-ever Horticulture Business Challenge.

The HBC concluded with a visit to Blue Skies Company Limited, allowing participants to witness a horticulture value chain company in action. The day began with a visit to Farmer Billy’s pineapple farm, and was followed by a presentation by Alistair Djimatey that highlighted the importance of value addition and encouraged participants to explore opportunities and careers within the sector.

Initiatives like HBC bridge the gap between academia and industry, ensuring participants are well-prepared for demands of the horticulture sector upon graduation. Programmes such as these also inspire entrepreneurship, contributing not only to individual growth of participants but also to the horticulture industry’s overall development and sustainability.

Partners for the HBC included Holland Greentech, Central University, University of Ghana, Kwadaso Agric College, Ho Technical University, Eden Tree Limited, Farm Estates Limited and the Netherlands Embassy in Ghana

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