
GFX Brokers, a licensed broker dealer in the Sub-Saharan Eurobond market, has announced the launch of ‘Kojo’, a new conversational Eurobond Sales agent powered by Salesforce Agentforce and developed in collaboration with Evolf.
Kojo represents a bold step in digital transformation for Ghana’s financial services sector, delivering a secure, agile, and fully conversational experience through WhatsApp, the most familiar and accessible platform for clients.
With Kojo, GFX Brokers is redefining client engagement in the SSA Eurobond market by enabling real-time, frictionless access to financial information and end-to-end trading interactions via simple chat.
The new solution allows clients to instantly request real-time securities data with a single message, as well as create and manage inquiries directly through WhatsApp, eliminating calls or emails.
The solution allows client to engage in conversational negotiation flows for bid/offer exchanges. It allows a frictionless customer experience without apps or logins. Clients can operate on a secure, scalable Salesforce Agentforce foundation, ready for future innovation.
“We built Kojo because we saw how much time was being lost to back-and-forth calls and slow systems. Now, our clients can get answers instantly and execute without friction,” said Caleb Enam Banini, EM Sales at GFX Brokers.
“One of the best compliments we’ve heard is that Kojo feels less like a tool and more like an extra member of the team,” Mr. Banini added.
Kojo not only enhances efficiency but also positions GFX Brokers at the forefront of financial innovation in Africa, bridging technology and capital markets to deliver smarter, client-centred services.
“This launch marks only the first phase,” GFX Brokers added. “Kojo is just getting started, and new capabilities are on the way.”
Clients who wish to experience Kojo can contact the GFX Brokers sales team via [email protected] for a walk-through demonstration.
The post GFX Brokers unveils ‘Kojo’, WhatsApp Eurobond Sales Agent appeared first on The Business & Financial Times.
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