Bolt Unveils Safety Campaign

Henry Whyte

 

Bolt has launched its safety campaign aimed at raising awareness about safety features, and initiatives to enhance customer and driver experience.

As part of this campaign, Bolt rolled out comprehensive driver training programmes, forming key partnerships, and conducting workshops across the country.

These initiatives will ensure drivers and passengers are informed about existing and new safety features, such as tracking any anomaly while on the trip, emergency assist button, and enhanced trip verification measures.

Bolt Senior Operations Manager, Henry Whyte, said, “We are taking this a step further by intensifying safety awareness and education. On the other hand, the Bolt Safety Team of over 500 specialists from across the world will focus their efforts on product development, support, and scaling preventative measures to help prevent safety cases before they happen.”

He further noted, “We will also continue to raise awareness of our safety tools with educational campaigns like the current ‘Bolt Safety Team’ campaign, to raise awareness of the in-app features that we know can help prevent cases.”

Speaking during the press briefing, Assistant Manager for Research, Business Development and Innovation at the DVLA, Abraham Sika Antobreh, said, “We commend Bolt for the proactive step of introducing e-safety tools, an essential move towards ensuring safer experiences for both drivers and passengers. It is a timely reminder to all stakeholders in the transportation industry to prioritise safety at every level.”

He further stated that safety is a collective responsibility. “We encourage all stakeholders—drivers, passengers, companies, and regulatory bodies—to place safety at the forefront of their operations. From adhering to road safety regulations to embracing new technologies, every action counts,” he said.

Additionally, Head of Public Investment and Business Development Unit at the National Road Safety Authority, Henry Asomani, on his part added that Bolt has taken important steps to protect all stakeholders in the transportation industry.

“These efforts will make transport services safer and more profitable for both drivers and passengers. Such initiatives are vital for improving overall road safety and will help to significantly protect everyone,” he noted.

BY Prince Fiifi Yorke

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